Social Business Example: The BIC card! #ibmconnect #ibm #ibmsocialbiz #socbiz
After 9/11 when the planes slammed into the NYC World trade Towers, Fire Chief Jack Murphy thought that there had to be a better way for responders to access critical building data to better plan their response operations. Jack invented the Building Information Card (BIC) for NYC on 9/11. The BIC became "Local Law 26" in New York City; whereby every NYC skyscraper and tall building required a building information card (flash card) to be maintained in the lobby to serve as a responder’s "Flash Card" to enable a responder to quickly understand a building's lay out and critical information. Fast forward to 2011. Jack approached the IBM social Business Team to automate the paper building information card into a mobile web application.
In the past 60 days, over 40+ building owners and the Jersey City Fire Chief have deployed their building data on eBIC Social mobile application. . "They are transforming emergency response operations through social business."
Check this out! http://www.ebicard.com