Adena DeMonte, Badgeville on gamification and the psychology of motivation!
As Adena DeMonte, Director, Corporate Marketing, Badgeville, points out in this conversation gamification really can be applied across the enterprise in order to motivate certain behaviors. This involves psychology in the planning of motivation techniques for different roles, and analytics to measure the behavioral outcomes.
[youtube https://www.youtube.com/watch?v=Slm1S3eOntE?rel=0&w=560&h=315]
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