30 Words on Dec 30th To Articulate Social!
I was playing around with thoughts of Social .. and since it is December 30th .. I decided to try for 30 words. I'd love for you to add to and delete from the list below! (Notice that most of the words start with a C...interesting!
Ready, set, go!!!
- Relationships
- Content
- ROI
- Visual
- Mobile
- Analytics
- Engagement
- Advocacy
- Community
- Crowdsourcing
- Friend/Fan
- Reach
- Governance
- Reach
- Authenticity
- Connections
- Influence
- Sentiment
- Infographic
- Citizen journalism
- Internet of things
- Scaled intimacy
- Leadership
- Branding
- Voice
- Learn through monitoring
- Data
- Collaborate
- Conversation
- Fun!
Are Entrepreneurs Happier? Yes! Intrapreneurs too? Yes!
I was flying back from our announcement in San Francisco to provide Start-ups help from IBM to grow and innovate and reading a new book from HBS. In the book, I read that that those working in organizations of less than 1000 employees are 25% happier (this is per the research from the Zappos "Delivering Happiness at Work") and entrepreneurs that happiest of ALL!!! And yes that does include "intrapreneurs" -- a great one for me -- an Intrapreneur at IBM!
How great since we were just with a set of great start-ups and entrepreneurs! As a recap, we have been building on our partnership with thousands of start-ups. Last month we launched of Digital.nyc with the City of New York and Gust.
Yesterday, we launched the IBM Global Entrepreneur Program for Cloud Startups: unmatched in the industry and providing streamlined ways for your start-up to access the IBM Cloud! We are the first to assist you, as a visionary entrepreneur, assistance on all needed levels. To assist with the experimentation and development of world class products, we are offering up to $120K of Cloud credits. In addition, 43 local Innovation Centers and 2 Bluemix Garages provide world class technical assistance and training.
This program also included support of a big area we know is critical for start-ups -- go-to-market (GTM)! We have listened to our entrepreneurs all over the world and are pleased to announce two very unique offerings. First, connection to enterprise clients. During InterConnect 2015 we will host 'CIO meet the entrepreneur' events and will host meetups and get-togethers locally and globally to make these connections. We are also establishing a GTM Advisory Council to provide assistance and advice on all things entrepreneurial. Building on the world-renowned SmartCamps, business and marketing mentoring is an incredible benefit to entrepreneurs.
In summary, IBM's new Global Entrepreneur for Cloud Startups includes the following 4 benefits:
1. Up to $120K of free IBM Cloud services
2. Technical support from Innovation Centers and Garages all over the world
3. Linkage to Enterprise Clients
4. GTM and business mentoring through SmartCamps and a GTM advisory board
Santa's Little Helper! Internet of Things!
My take on Santa with help from the Internet of Things!
[youtube=http://youtu.be/p3fZQ1Ix55s]
MSL Study Reveals that Millennials partner with Business not Govt for Social Good!
Millennials are those born between 1980 and 2000. (See my blog at http://socialbusinesssandy.com/2014/12/18/infographic-the-millennial-experience-why-it-is-important/ for a view of their characteristics which are very positive!)
Today I was flying back from California and read a report by MSL featured in Fortune. It found that Millennials are partnering with business for Social change, not government.
Some facts:
- 83% of millennials want business to do more to help the future
- 78% recommend companies base on the good they do
- 69% of employees want their companies to make it easier for them to get involved
Let's join the Millennials in spirit and action!!! I know I am!
Infographic The Millennial Experience! Why it is important!
The Millennial Experience
themillennialexperience.weebly.com/
IBM Cloud
ibm.com/cloud
3 Core Social Business Learnings and Aha moments!
Last night I was at a holiday party, and my colleague asked me "what are you going to blog on tomorrow?" So I told him I didn't know but as the night went on, and he asked me questions, he received a lot of value from a few simple learnings so I thought I'd share with you and hope I deliver value to you as well!
1. #IWillRideWithYou The tragedy that occurred in Sydney Australia broke my heart. But one thing that came out was a powerful and positive use of social media. After the tragedy, there were some women from certain faiths that were fearful about the repercussions to them. So a group started the hashtag that assured that "I will ride with you!" to support them. This use of social was a reinforcement that social is a positive force!
2. Social Selling. I was struck this week by 2 phrases that I heard from major Fortune 100 companies and start-ups. The first was that ABC is now not Always Be Selling but now it is Always be connecting. The second was your Networth is your Network. Powerful Tidbits!
3. Images are currency. Images have surpassed text as the currency of choice in social conversations. This week alone in numerous conversations I heard about how companies are using emojis, emoticons, and stickers as integral parts of their social media conversations. Have you heard of the Unicode Consortium ? I just learned about them and found over 200 new symbols. And from my techy meetings, I learned that emojis are "code", not images, so metrics can be driven through textual tools.
What were your AHAs this week? Please share!
Kids Code!: The smell of pizza and the sounds of coding in Austin Texas!
Early education is so important! That's why I blogged recently about teaching binary code to toddlers (see my video blog post at http://socialbusinesssandy.com/2014/12/08/video-blog-teaching-binary-to-toddlers-is-it-important-for-all-to-code/). And I believe we should be encouraging kids of all ages to learn how to code and create software that serves a purpose.
What we learned recently is that if you combine pizza with Bluemix, what you get is a room full of students who are ready to create and deploy mobile apps!
At the IBM Innovation Center in Austin, we had 24 middle school and high school students, plus their parents, attend a Kids Code! event. The room was filled with eager students excited about creating their own web-based mobile apps! As they worked on their projects, hands would eagerly go up whenever the students had a question. Everyone was working patiently and diligently! And their parents were engaged, too, as they assisted and worked closely with their students to finish the coding task.
Every now and then, you could hear sounds of delight as students one by one were deploying their first mobile app! It was such a great learning atmosphere!
One of the more fascinating things was the tools each student would use to code with Bluemix. Some were using laptops, some using tablets, while others were using smartphones! I think that is so wonderful because these are the tools of today!
IBM will host more events like this around the globe. However, if you are interested in getting your student involved in coding now, there are great resources online to help you get started. Coderdojo, Code.org and Hour of Code are all great resources you can use to expose your student to the fun and creativity of coding! It might start a lifetime of software creation!
Helpful links:
Coderdojo -> https://coderdojo.com/
Code.org -> http://code.org/
Hour of Code -> http://hourofcode.com/us