Digital tip of the week – Create customize LindedIn invitations for better engagement
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Social Business leadership lessons from playing Candy Crush!
One of the funner videos on Social Business Lessons!
Customer-Centric Leadership - One of my Picks for HBS Learnings!
At the end of this week I will be heading to Boston for my HBS Reunion! I am so excited about seeing my friends and their families.
The other thing I love about our reunions are the case studies that drive new learnings. One of the case studies I cannot wait for is on the Taj -- in particular, the bravery and resourcefulness shown by the rank-and-file employees of the Taj Mahal Palace and Tower luxury hotel during the terrorist attacks that took place in Mumbai, India, on Nov. 26 2008.
It will be a lesson in customer-centric leadership including the hotel’s history, its approach to training, and the “guest is God” philosophy inherent in Indian culture. It is interesting that the Taj employees stayed at their posts, jeopardizing their safety to save hotel guests.
Can this level of loyalty and dedication be replicated and scaled elsewhere? I will learn their secrets!
View the case at http://courseware.hbs.edu/cases/taj
Digital tip of the week – Twitter’s analytics dashboard now available for everyone
From our Business Tech Trends report, we found that Pacesetters leverage Analytics in all they do.
Check it out here!
- Entrepreneur Huddle Webcast: https://ibm.biz/techhuddle
- “Raising the game: The IBM Business Tech Trends Report” https://ibm.biz/IBMBTT14
- The IBM Tech Trends interactive Dashboard http://bit.ly/tt14dashboard
Twitter has made its analytics dashboards available to all its users. You can now find data on how many people have seen and clicked on tweets from your account and get real-time information on engagement, retweets, replies, favorites and clicks for a tweet.
The tool also provides information that only third-party applications could serve until now, such as statistics on number of followers gathered over a two-year period, as well as detailing their sex, interests and location.
This feature was at first only available for advertisers and verified users and there is a help guide and FAQ on its Help Centre website. To access the services, you would need to login with your Twitter details on https://analytics.twitter.com/about .