Internet of Things - Monday Coffee Break Video!
The internet of things is growing in importance, especially in a set of industries!
Today's Coffee Break focuses on the Internet of things!
2014: Year of the Entrepreneur
Have you noticed the new energy around Entrepreneurship?
For instance, Shark Tank is one of the most popular family shows. Families are teaching their kids about the potential and the feasibility of changing the world.
We now have Restaurant Start-up and even Walmart is running a "entrepreneur" event to gather new products for its US stores.
And more women are also joining the trend .... did you know that nearly 20% of angels invested in women-led businesses — the percentage grew more than 40% from the previous year, according to the Center of Venture Research.
Why is this the case?
1. There is more access to capital and it costs less to start a business. With new technologies like cloud, the cost to begin a start up is less, and areas like social enable businesses to market like the large companies for less.
2. There is more "hope" now in the economy that in the past few years. Yes, CNBC says we are in the period of overjoy, there are signs that our economy is improving -- it's a good time to start a business.
3. Corporate America isn't fulfilling the "need to show value" and to "change the world." To attract and retain the best employees, companies should be more proactive and willing to invest in their workers' future. Many believe they have to create their own company to get that culture.
4. Mentoring abounds. I see IBM offering business and technology mentoring. Virgin is focused on mentoring in the UK and the list goes on. Mentoring provides confidence to get started!
5. Support is pervasive. Unlike in the past, support for start-ups exists in networking groups, meetups, and beyond. For example, for women entrepreneurs, some groups are National Association of Women Business Owners, Women's Toolbox, PBWC, WITI, and Women 2.0.
I love this time of Entrepreneur Energy and know 2014 will truly be the Year of the Entrepreneur!
Austin SmartCamp - Start Up Winners Announced - BeehiveID & eyeQ
Two winners for SmartCamp Austin 2014 were selected yesterday: a nearly unanimous popular vote from the public audience for BeehiveID and a clear Mentors choice for eyeQ Insights.
Event Highlights:
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Standing room only with 120+ attendees
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Two winners selected: a nearly unanimous popular vote from the public audience for BeehiveID and a clear Mentors choice for eyeQ Insights.
The EcoD Designcamp Team joined for the grand finale !!!
What I know about you! How digital marketing drives personalization
We are seeing a huge change in digital marketing driven by CAMS (cloud, analytics, mobile, social)! In this coffee break I talk to experts from @Gigya, @OgilvyOne and the irrepressible @JayBaer about the latest trends.
[youtube https://www.youtube.com/watch?v=b8_NLPcV8FI]
Digital tip of the week – LinkedIn netiquette: how to “behave” in LinkedIn Groups
LinkedIn Groups have become a good source of business information but could easily derive to an incorrect behavior (eg. Use posts for commercial advertising), which can be considered bad netiquette in this network. The LinkedIn Groups normally have their own rules, but there are some general tips to be a good “neighbor” on this social network:
Align the content of your post with the group mission and policies and try to add some value (check with the group manager if you are not sure your post is appropiate)
Try not to create more than one or two discussions per week (if you need more, maybe you should consider creating your own group)
If the group does not have policies, read the atmosphere and see what other people post or the content that seems to get a lot of people’s coments.
Macy’s is dressing each customer with data and social!
I love this Macy's story of their use of Big Data and Social almost as much as I love shopping!!!!!
[youtube=http://www.youtube.com/watch?v=Vb1UJOxB1mY]
And read this case study! The highlights are:
- Macy’s wanted its online store to offer a more personalized shopping experience so they established a more engaging and data driven website.
- With IBM Big Data & Analytics, customer preferences can be combined with recent purchase histories to create personalized recommendations and promotions.
- The result, called "My Macy’s," is a sweeping initiative designed to embed a customer-centric philosophy into every aspect of the company’s operations.
http://www.ibm.com/smarterplanet/us/en/madewithibm/stories/#!story/20
Germany and Social Business! An Infographic
Do you remember when we did the 5 Social Business Surprises? One of those was Germany's leadership of the world in Social Business especially inside of companies.
Now, 2 years later, we see that the social business landscape in Germany is growing in leaps and bounds. According to forecasts by the Experton Group, social business investments for communication and collaboration in Germany are set to grow by more than 50 percent per year from 2013 to 2016.
The number of social business solutions available on the market is growing at the same rapid pace. To help customers make decisions within this environment, the Experton Group identified and assessed around 100 social business offerings. The Social Business Vendor Benchmark 2014 is the first extensive comparative study of its kind in Germany.
