A chance to shine: Show-off your mobile app at Impact 2014

Do you have a mobile app solution? If so, the IBM Mobile App Throwdown at Impact 2014 is for you!

We're inviting developers and our IBM Business Partners to get up on stage and demonstrate new solutions that use the IBM MobileFirst portfolio or our newly announced IBM BlueMix.

The App Throwdown at Impact 2014 will be a fun, interactive event where we will feature you, your mobile app solution, and how it integrates on any one of our IBM products. This puts you front and center at a major IBM event where you'll have the chance to demonstrate your solution live! The audience of clients, IBM Business Partners, and IBM sellers will select their favorite mobile app solution to win.

Will it be you? This is a great opportunity! Don't miss it!

Listen to what past App Throwdown winner, My Menu, said about their experience!

[youtube=http://www.youtube.com/watch?v=8rm6tkJ7yvQ&w=560&h=315]

The deadline for the App Throwdown is April 21st. IBM Impact 2014 is April 27th to May 1st.

Don't delay!Register now!!!


My favorite Infographic of the Week! What does Success look like for a Mobile App Startup!

 

I now get to manage IBM's Global Entrepreneur program.  I love learning about the new start-up business models and that's why this Infographic made my top of the list for this week!

Fascinating facts:

  • Top performers spent 14% of their time on marketing but did you know that less than 52% of start-ups save any money for Marketing?
  • Did you know that 68% earned less than $5K on their first successful app?

 

apps infographic

 

 

 

 

 


Holiday Shopping Trends Leverage Mobile, Social

Happy Social Business Coffee Break!  Today we will focus on the season's fun of shopping -- discussing the latest trends from Black Friday, CyberMonday, and shopping for the holidays!!!

[youtube=http://www.youtube.com/watch?v=nrvS9VJ-4dg&feature=youtu.be]


BYOD, BYOC, and BYOA?! Coming in 2014?!

I just read several articles discussing the bring your own device (BYOD).

Bring your own device (BYOD) is an IT policy where employees are allowed or encouraged to use their personal mobile devices — and, increasingly, notebook PCs — to access enterprise data and systems. There are four basic options, which allow:

  • Unlimited access for personal devices.
  • Access only to non-sensitive systems and data.
  • Access, but with IT control over personal devices, apps and stored data.
  • Access, but prevent local storage of data on personal devices.

Benefits of bring your own device

Increased productivity and innovation: Employees are more comfortable with a personal device and become expert using it — making them more productive. Personal devices tend to be more cutting-edge, so the enterprise benefits from the latest features. Also users upgrade to the latest hardware more frequently.

Employee satisfaction: Your people use the devices they have chosen and invested in — rather than what was selected by IT. 83 percent of users considered their mobile device more important than their morning cup of coffee. Allowing employees to use personal devices also helps them avoid carrying multiple devices.

Cost savings: BYOD programs sometimes save budget by shifting costs to the user, with employees paying for mobile devices and data services. However, this often results in little to no savings, so do not base your decision primarily on anticipated savings.

Beyond BYOD --- are we headed to BYOC or BYOA?

So are we headed to Bring your own Cloud(BYOC) and Bring your own Apps (BYOA) ?   With the API Economy, we may well be off in these directions as well!!!


Happy Thanksgiving Week! Give thanks for your mobile device!

Happy Monday!

Let's have some fun this Thanksgiving as there is so much to be thankful for!

[youtube=http://www.youtube.com/watch?v=mlYsuRfFe9s&feature=youtu.be]