Design Matters to Social, Mobile and Start-Ups!
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Create an App for Cloud and Mobile at PULSE!
With the world's mobile worker population expected to reach 1.3 BILLION by 2015, we need some expert app developers to keep up!
With this in mind, I want to share with you some interesting facts and statistics you should know as you consider the value of attending an event like Pulse for your cloud business.
Our App Throwdown event at Pulse is not just a competition. It's core intention is to get you in the game! The tiles above are not just describing what's going to happen in the industry, it's potentially describing your cloud business.
The App Throwdown will take place on Monday, February 24th. The winner will be on main stage on Wednesday, February 26th, in front of over 8,000 re-sellers, clients, and IBM sellers – giving you the opportunity to reach a new and broad audience!
This is your chance to show off your cloud solution and shine! Register now https://greenhouse.lotus.com/forms/anon/org/app/d1672a73-80de-473e-8fcf-473f25927516/launch/index.html?form=F_Form1
and get in the game!
Think Cloud is just an IT obsession? Think again!
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Join me at IBM's Cloud Conference in Vegas! 14 Predictions!
The IBM Pulse 2014 conference is just around the corner! As the premier cloud conference, Pulse is an exciting event where you can explore the latest developments in cloud, security and asset management. This year's Pulse will be on February 23-26 in Las Vegas.
I invite you to attend my breakout session where I'll be talking about my 14 predictions for social business trends in 2014. I love looking forward as we journey into a new year of social business. To that end, I'll discuss key topics around themes, such as social tools, social talent and social conText.
To get a taste for my breakout session, watch this video I blogged about at the close of last year:
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To add my breakout sessin to your Pulse conference agenda, go to this page <link to https://www-950.ibm.com/events/global/pulse/agenda/preview.html?sessionid=BME-2170A> and click the arrow button.
Hope to see you in Las Vegas, and I'm really looking forward to sharing my predictions with you and hearing some of your own!
What happens in Vegas, stays in the CLOUD! See at IBM Pulse!
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Happy Valentines! Digital tip of the week –– Organize your Twitter stream by creating lists
When you follow a high number of profiles on Twitter, it is sometimes difficult to get to know the important and useful tweets in between the “noise” of your timeline. Twitter Lists come in handy to keep up with the best tweets from the people you follow and cut the noise in your stream. You can have different categories of lists eg “customers”, “partners” etc to help you sort the content and you can make your lists public or private. Plus, lists are a form of appreciation on Twitter, a gesture of gratitude. And you might get listed back too.
Learn how to create Twitter lists here.
https://support.twitter.com/articles/76460-how-to-use-twitter-lists
Celebrate Valentine's Day and Great Relationships!! A Salute to IBM Partners!
The top 3 ways we love to partner!
Happy Valentine's day!!
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We have a winner - IBM's 2014 Global Entrepreneur of the YEAR! Coriell Life Sciences
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The Power of the Entrepreneur and the Ecosystem! IBM Entrepreneur WEEK!
Once upon a time, Silicon Valley was the only place in the world where entrepreneurship seemed to happen through spontaneous combustion. So cities and countries all over tried to copy it–with only modest success.
Well, something strange is happening in the early years of the 21st century. Startup fever is on the move, both within the United States and globally.
The spirit of global entrepreneurship will be on display Feb. 6 in San Francisco, where the IBM SmartCamp program will present its fourth annual Entrepreneur of the Year award. The contestants, boiled down from 1200 applicants, qualified for the finals via a series of regional contests last year. They hail from Brazil, Turkey, the United Kingdom, the Middle East, Australia and Malaysia—as well as a couple of unlikely spots in the United States, Camden, N.J., and Fresno, Calif.
To watch a live stream video of the day’s activities, visit here starting at 9 a.m. US Pacific Time. To participate in a peoples’ choice vote, click here.
This year, IBM SmartCamps are being held as part of IBM’s inaugural Global Entrepreneur Week. All week IBM has been celebrating the great work startups do through a series of events around the globe offering startups and entrepreneurs the tools and expertise needed to innovate, transform and grow using key technologies such as cloud, big data analytics, mobile and cognitive computing.
This globalization of entrepreneurship has been building for a number of years, but now it’s so obvious it hits you upside the head. A signal of the shift came last year when MoDe, a mobile phone top-off payment service founded in Kenya, won the IBM SmartCamp Finals in New York City.
Sure, Silicon Valley and now San Fran are still an incredible engine of innovation and entrepreneurship. But, there are plenty of other tech boomtowns now. According to data from the CrunchBase directory, New York City created 1,438 startups in the past five years; San Francisco, 1,448; London, 1,075; and cities including Berlin, Bangalore, Istanbul, Moscow and New Delhi are revving their own startup engines.
Here's an example of Entrepreneur Day in Tel Aviv! [youtube=http://www.youtube.com/watch?v=C20t0UXmf8E&]
While Nairobi, Kenya, only registers in a small way on the directory, dozens of startups like MoDe have emerged there in the past few years—many of them aided by tech startup incubators and entrepreneurship hubs.
One of the IBM SmartCamp finalists, Reengen, which makes an energy-use dashboard for the owners and occupants of buildings, got a helping hand from Girisim Fabrikasi, a tech startup accelerator in its hometown of Istanbul, Turkey.
While incubators are helpful, there are other vital ingredients in a healthy startup ecosystem—among them venture capital, the cooperation of governments and universities, and, often, a stimulating urban culture and support from already established businesses.
It doesn’t hurt that the barriers to entry are collapsing. Startups are aided by the availability of open source software, inexpensive cloud computing services and government tax breaks. In addition, development platforms like Google’s Android and Apple’s IOS power the app economy.
IBM is deeply committed to supporting startups in bringing new technology and customer solutions to market through mentorship, partnership, matchmaking and free access to IBM technology. Most recently, IBM has entered the platform space, with its Watson Developers’ Cloud, which is designed to enable startups to build applications on top of IBM Watson—the technology that beat two grand-champions on the TV quiz show Jeopardy!
To help get startups up and running on the developers’ cloud, IBM is offering support to the entrepreneur and venture communities through workshops and seminars on topics such as development skills, as well as networking opportunities. IBM has also dedicating a $100 million investment to support the seeding and growth of startups and businesses building apps in the IBM Watson Developers Cloud.
It’s amazing what a startup can do when it gets a helping hand from bigger companies. Streetline, a San Francisco-based firm that won the Entrepreneur of the Year award two years ago, subsequently became an IBM business partner. It now ranks as the largest smart parking solutions provider in the world. It has recorded more than 170 million parking events in the US, Germany and the UK.
Another example is Sproxil, which provides a consumer verification service through mobile devices. Since participating in IBM’s Global Entrepreneur program, Sproxil has expanded to 10 industries to help consumers protect themselves from fake or stolen goods and helps brand owners maintain supply chain oversight. Sproxil was also named the best HealthCare startup up by Fast Company for 2013 and the #7 in the overall top startup category.
Who’s next for explosive growth? This year’s SmartCamp finalists include Temando, of Australia; TMC, of Malaysia; Shopa, of the United Kingdom; Reengen, of Turkey; Nova Lumos, of the Middle East; Geekie, of Brazil, and Coriell and OnFarm, of the United States. Fix on those names for a minute. For one or more of them, this could be the start of something big.
Defense won the SuperBowl, but does it work in Social?
I was watching the SuperBowl and the verdict was the Defense Wins SuperBowls!
But does it win the Social Business game?
What does a defensive vs an offensive Social Business Plan look like?
Well first, for any plan you need to do a set of key tasks:
- Have plan and set goals - you can't get where you are going without a goal!
- Establish metrics for success
- Know your audience
- Hang with the right folks
- Share your best stuff
- Measure, rinse and repeat
- Be You!
Defense: A defensive strategy is to prevent the other side from scoring a point. Defense usually attempts to mitigate an opponent’s impact.
Defensive Social would be:
- Listening to what is being said and then responding
- Protecting identities and security
- Having a plan for any kind of "blogosphere" attack
Offense: An offensive play will goes after the goal line aggressively.
An offensive play would be more focused on:
- Sharing Point of View to shape the discussion and then jump in
- Joining communities to be a valued based member, knowing that you do not own your audience
- Focused on the social relationship to influence
Just as in any great football game, you really need to do both to succeed!!! I believe that both are required to win the hearts of your clients.
Both are needed to succeed --- Just ask the Seahawks!!