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Have you ever thought about deeper ways to create brand engagement, and get your customers to really experience your product?

In today’s technology driven world, there is no shortage of startups that have managed to magnify that moment of engagement using a multisensory, technology driven approach. One unique industry that has captured this form of multisensory innovation quite well is the fashion industry.

That’s why we’ve partnered with the 360Fashion Network, an international fashion technology company, to present the “360Fashion and Technology Innovation Awards” in San Francisco on November 3^rd: https://ibm.biz/BdHxyF. Together we’ll spend the evening showcasing startup innovation in San Francisco through the lens of fashion.

 

We’ll bring together top leaders from the worlds of technology, startups and fashion to show how the three interrelate, while connecting attending startups with early adopters, retailers and influencers to help them be successful in their unique, technology driven approaches to business.

The event will feature top global leaders who are paving the way in startup innovation, an exhibition, awards ceremony, and demonstrations from wearable tech companies, fashion startups and international apparel designers.

View the full agenda here and register to attend, it’s free: https://ibm.biz/BdHxyF.

Can’t make it? Learn a little bit more about using technology to magnify this moment of engagement with myself and Anina Net, CEO of Fashion360 in this SXSW 2016 Video.