Tip of the Week: Word Clouds - A great way to see your focus

When I produce a document or content, I will dump the document into a word cloud tool like Wordle.

Review and see what words are really standing out.   Are those the words you want to stand out?   Do you know what you want to emphasize?   Make sure those words and phrases are sprinkled throughout your document!

Have fun developing content that matters!

 


30 Words on Dec 30th To Articulate Social!

I was playing around with thoughts of Social .. and since it is December 30th .. I decided to try for 30 words.  I'd love for you to add to and delete from the list below!  (Notice that most of the words start with a C...interesting!

Ready, set, go!!!

  1. Relationships
  2. Content
  3. ROI
  4. Visual
  5. Mobile
  6. Analytics
  7. Engagement
  8. Advocacy
  9. Community
  10. Crowdsourcing
  11. Friend/Fan
  12. Reach
  13. Governance
  14. Reach
  15. Authenticity
  16. Connections
  17. Influence
  18. Sentiment
  19. Infographic
  20. Citizen journalism
  21. Internet of things
  22. Scaled intimacy
  23. Leadership
  24. Branding
  25. Voice
  26. Learn through monitoring
  27. Data
  28. Collaborate
  29. Conversation
  30. Fun!

Santa's Little Helper! Internet of Things!

My take on Santa with help from the Internet of Things!

[youtube=http://youtu.be/p3fZQ1Ix55s]

 


MSL Study Reveals that Millennials partner with Business not Govt for Social Good!

Millennials are those born between 1980 and 2000.  (See my blog at http://socialbusinesssandy.com/2014/12/18/infographic-the-millennial-experience-why-it-is-important/  for a view of their characteristics which are very positive!)

Today I was flying back from California and read a report by MSL featured in Fortune.  It found that Millennials are partnering with business for Social change, not government.

Some facts:

  • 83% of millennials want business to do more to help the future
  • 78% recommend companies base on the good they do
  • 69% of employees want their companies to make it easier for them to get involved

Let's join the Millennials in spirit and action!!!  I know I am!

 


Infographic The Millennial Experience! Why it is important!

Millenial_v5

 

 

 

The Millennial Experience
themillennialexperience.weebly.com/

IBM Cloud
ibm.com/cloud


3 Core Social Business Learnings and Aha moments!

Last night I was at a holiday party, and my colleague asked me "what are you going to blog on tomorrow?"  So I told him I didn't know but as the night went on, and he asked me questions, he received a lot of value from a few simple learnings so I thought I'd share with you and hope I deliver value to you as well!

1.   #IWillRideWithYou    The tragedy that occurred in Sydney Australia broke my heart.  But one thing that came out was a powerful and positive use of social media.   After the tragedy, there were some women from certain faiths that were fearful about the repercussions to them.  So a group started the hashtag that assured that "I will ride with you!" to support them.  This use of social was a reinforcement that social is a positive force!

2.  Social Selling.   I was struck this week by 2 phrases that I heard from major Fortune 100 companies and start-ups.   The first was that ABC is now not Always Be Selling but now it is Always be connecting.   The second was your Networth is your Network.  Powerful Tidbits!

3.  Images are currency.  Images have surpassed text as the currency of choice in social conversations.   This week alone in numerous conversations I heard about how companies are using emojis, emoticons, and stickers as integral parts of their social media conversations.  Have you heard of the Unicode Consortium ?   I just learned about them and found over 200 new symbols.  And from my techy meetings, I learned that  emojis are "code", not images, so metrics can be driven through textual tools.

What were your AHAs this week?  Please share!