The summary section on your LinkedIn profile is your presentation letter to the world and the way you can encourage people to read on. Simplicity is key to have a good summary that will reflect and summarize the rest of your profile. Here are some recommendations:
- It should be detailed, but concise. But try to use the 2,000 characters available leveraging key words and phrases related to the role and the business.
- Be organized: try to not have your summary look too cluttered, instead break it up with Subheads and make it easy to read.
- Include your contact information. Make it easy for people to find you.