Not a shocker! Collaboration is valued highly!
In phase 1 of the millennial study, we found that 56% of millennials and 64% of gen x’ers value collaboration (boomers operate more independently) in decision making. Given that, there are things that really matter to these new workers (I love them too!)
Not just gut feel!
Millennials and Gen X’ers rely on analytics to help them make decisions (Baby boomers operate more on gut feel). For instance, Millennials love the analytics inside of email (like IBM Verse) help prioritize your inbox and make your day more productive using analytics.
Virtual plus In person matters:
One of the key findings from the phase 2 millennial study is in the way these new folks like to work. They like to meet in person but also virtually. Social collaboration matters to them. So training the team on how to use social on social selling …During the sales cycle, make sure that you enable your sellers on social influence and selling. For instance, IBM has partnered with Hootsuite and sellers can get a license to help manage their social accounts.
For in person value, we have been building out our influencer network with the influencers that millennials listen to (e.g., TED@IBM). In addition, we have a world class social good focus. Through our IBM Corporate service corps, we deploy IBMers to do smarter city projects for local governments to give local citizens visibility to IBM and how we are helping local communities.
I have a team of millenials that have just started a weekly in person meeting because as they love the virtual work environment, that in person get together is also crucial.
Social — Millenials are more careful
One big difference between Gen X and Gen Y, is their use of digital. We know that millennials grew up digitally and as such they are more careful in their use of social tools But because they know how to use the tools, make sure you take advantage of their knowledge. Have them do reverse mentoring to assist you in the workplace.
