Happy FRIDAY!! Social Tip of the week! Create a Social Calendar
Yes, a calendar. If you have a blog, or Facebook page, or even Twitter think through your strategy of content that you need to study, learn, or create.
Then plan out your posts. Now this does not mean that will not do the article and post that is in sync with real time events, but planning out your content helps you to add more value for your readers.
For instance, I plan my series for my Social Business Coffee Breaks. Each Monday, I post one of my VBlogs and I plan out the content. 5 Tips for better social selling for instance has a great following!
Each Month, I plan my series, and my topics. And then each weekend I write, research, poll, and ensure that I can add value to my readers!
Do you create a social calendar?
Who is the smartest in the room? Social can tell you!
Ask a social executive, ‘who is the smartest in the room?’ and she will answer: the room. (Now, since she answered this way, does that make her the smartest again?!)
Why? The Fortune 500 lose “$31.5B a year by failing to share knowledge” according to Lisa Quast, Forbes Online. The "room" is the group that generates ideas because they are closest to the clients and the market. But only 25% of companies are good at Idea Generation & Idea Conversion.
So yes, that executive who can harness the power of the room, wins everytime!
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Serious Gaming Examples for this Social Business Coffee Break! #socbiz #ibmsocialbiz #gaming #ls12
I am in Malaysia and was surprised by the number of Asian companies already using Gaming as a part of their Social Business Strategy!
Social gaming adds competitiveness! Take a listen!
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