social media Archives - Page 23 of 25

Happy Friday! What is a Social Business Anyway?

Please forgive me if you know this but I have had so many questions at SXSW on "What is a Social Business" that I jotted down my thoughts to share!!!

If you are 201, please skip but I am hoping this is helpful to a lot of you!!

1. What is social business?
A major change is taking place in social media these days: leading-edge companies are moving from "liking" to leading.

Social media has become an extension of traditional paid media with many companies broadcasting messages, from traditional to innovative. The next step will be much deeper as the leaders recognize that social engagement is an opportunity to redefine the client service experience, be proactive in delivering customer care and differentiate in new ways.

We call this social business. And just as social media like Facebook, Twitter, and Pinterest changed the flow of information by helping people share insights, opinions, and news with anyone anywhere, social business is changing the way people connect with companies and inside of them and how organizations succeed.

What is a social business? It's an organization that integrates social technologies with critical business processes to improve the productivity of its workforce and create exceptional customer service.

Forrester Research estimates the market opportunity for social software is expected to rise 60% annually from 2010.

2. How is social business different from social media?
Organizations have quickly learned that a Social Business isn't a company that just has a Facebook page and a Twitter account. A Social Business means that every department in the organization has embedded social capabilities into their traditional business processes to fundamentally impact how work gets done to create business value. A Social Business utilizes social software technology to communicate with its rich ecosystem of clients, business partners and employees.

Three shifts are creating an opportunity for social technology to create real business value

Pressure to build and share expertise for competitive advantage
Increasingly influential and vocal customers
Growing demand for 24/7 and mobile connectedness

Leaders in every industry are leveraging Social Business technology to disrupt their industries and create competitive advantage. They are improving productivity and unleashing innovation by tapping into the collective intelligence inside and outside their organizations. With social, they're creating a smarter workforce.

3. What are the benefits of becoming a social business?
In a social business, employees are smarter, more loyal, and engaged because their organization uses social networks, collaboration systems and shared messaging services.

A "social" approach enables employees around the world to tap into each other’s expertise and connections. Companies can attract top talent and give employees the social tools they need to work together. Executives can layer analytics on top of social technologies to make sure their companies have the right skills and expertise to meet market demands.

A social business is also one where customer service is exceptional because the company reaches out to customers through social networks, Twitter and blogs in innovative ways and acts on the insights it pulls together about consumers. That way, customer service teams have the insights and the analytics they need to predict and resolve problems before they happen. Companies can dish up more targeted offers to customers and respond more quickly to their problems. R&D can gain new sources of inspirations and insight from customers and employees so that the products customers want are the ones that get to market.

4. Example of social business transformations.
Teach for America: Teach For America, a nonprofit organization that works in partnership with communities to expand educational opportunity for children facing the challenges of poverty, is using IBM's social business platform to help bridge the gap in educational inequality for 600,000 students nationwide. Teach For America's 40,000 teachers, alumni and employees are accessing a digital network built on IBM's industry leading social
networking platform to share best practices and innovative teaching techniques in the classroom, across school districts, and state borders. Teach For America's digital portal, TFANet, allows incoming and current teachers, alumni and staff to connect and share knowledge, resources and guidance to help deepen their impact as educational leaders. All 40,000 corps members, alumni and staff have access to discussion forums, blogs, wikis, videos, and user profiles to exchange information and insight across the organization's 46 regions. IBM social networking technology has allowed Teach For America to build a network and digital experience for its teachers and alumni that includes a resource exchange with over 30,000 user-generated classroom materials focused on classroom management plans and worksheets, lesson plans, and new teaching techniques to help increase efficiency and learning in classrooms across the country. Members can access more than 600 content-specific communities, nearly 20 blogs, and 500 video clips and virtual classroom visits, providing Teach For America members with vital advice and insight from their colleagues to help advance their performance in the classroom.

LeasePlan: LeasePlan, one of the leading vehicle leasing and fleet management companies in the world, is using IBM Connections across the multi-national company of over 40 subsidiaries, in 30 countries and over 6,000 employees. LeasePlan is using IBM Connections for knowledge retention, optimizing workflow, increasing innovation, and transforming business processes. Nearly 800 communities have been formed, 400 blogs, and over 800 forums are all helping the organization decrease the amount of emails sent and received, helping the workforce easily find expertise and saving employees valuable time. Wim de Gier, LeasePlan’s Senior Global Project Manager Corporate Strategy & Development says, “LinkedPeople makes it easy to find people with specific expertise. Employees create personal profiles that include information such as their background, expertise, and links to articles or papers they have written. By searching tags, users can locate specific information and find colleagues suited to answer particular questions. Users can also find questions relating to their expertise that they can answer.”

Electrolux: Electrolux is powered through the innovations of its employees to create products that consumers need. Because of this, the ability for employees to access content and collaborate on the fly is crucial. Using IBM enterprise social networking software, Electrolux employees can now easily find experts and gain valuable insight from information and data. They are engaging in over 1,000 collaboration spaces, including 100 information portals managed by more than 450 editors and visited by employees 15,000 times a month and 9,000 times a day.

CEMEX: Speeding innovation and time to market
CEMEX is the third largest building materials company in the world, with employees in 50 countries. To meet business challenges, it had to bring its global community closer together, so it created a social network initiative, called Shift, for open collaboration across its entire workforce. Within a year, over 20,000 employees were engaged, over 500 communities had formed, nine global innovation initiatives were underway -- and ideas started flowing around the world among specialists in all areas and levels of the company. Wikis, blogs and communities became links between operating units around the world, and the collaboration among employees led to impressive results -- for instance, the launch in under four months of the first global brand of CEMEX's Ready Mix special product. If the same level of collaboration now enabled by Shift were conducted today through traditional meetings by phone and travel, CEMEX would be spending an additional US$0.5 to US$1 million per year.

by sandraanncarter

Big Data & Social Analytics are a powerful multiplier in predicting & preventing acts of violence

In the US, we have experienced some acts of violence. As President Obama stated shortly after a recent tragedy, “We won’t be able to stop every violent act, but if there is even one thing that we can do to prevent any of these events, we have a deep obligation, all of us, to try.”

What if there was a new emerging technology that has proven that some of these violent acts can be detected and prevented before they occur?

Over the past eight weeks, several violent acts on school campuses throughout the United States & Canada have been successfully stopped through the use of “Social-Network-Intelligence-Policing”. For example, last week at City University New York in Staten Island, a student was arrested after threatening to shoot and kill students at the CUNY campus in Brooklyn, New York.[i] No students or faculty were injured. On February 8^th, 2013 in Kerns, Utah a high school student was arrested after he threatened to blow up his high school. School police checking out the threat found a photo of explosives and put the school on lock down.[ii] No students or faculty were injured. On February 5^th, 2013 in Murrieta, California a high school student threatened to kill his teacher. The student was arrested before he could carry out his planned attack.[iii]

Research data shows that individuals, or groups of individuals who plan to conduct violent acts, most likely will post their intentions or a manifesto on public (non-private) social network sites just prior (8 – 72 hours) to initiating these violent acts or attacks. A small window of time exists where law enforcement and school faculty can legally monitor, detect and interdict these events before they occur.

In all three of these recent cases, the GEOCOP System (www.geocop.com) alerted law enforcement or school faculty to these emerging violent acts before they occurred. GEOCOP stands for Geospatial-Common-Operations-Picture and it fuses social network monitoring and analytics services with geospatial data to give law enforcement predictive insights into emerging threats and events.

The recent emergence of “Big Social Network Data Monitoring, Analytics and Collaboration” technologies provide law enforcement and government agencies a powerful and legal force multiplier in predicting and preventing acts of violence on our school campuses. Several State Police agencies across the United States use this system. The GEOCOP system is another fantastic example where innovation and enterprise social network technologies are making a real difference in protecting our children and school campuses.

[i] http://www.nypost.com/p/news/local/cuny_slay_threats_nZzeA3eQZCSORE3tZuKdBL?utm_medium=rss&utm_content=%20%20%20%20%20%20%20%20Local

[ii] http://www.nbc11news.com/news/nationalnews/headlines/Police-Student-to-face-felony-for-Twitter-threat-190389291.html

[iii] http://murrieta.patch.com/articles/student-arrested-for-alleged-online-threat-against-vista-murrieta-high-schoolteacher#comments_list

Note – The GEOCOP Solution is owned by Global Technologies Solutions (GTS Corporation) and is exclusively sold by HMS TECHNOLOGIES CORP. The GEOCOP and TACTrend Solutions are built on IBM’s Social Business Software Technologies which include WebSphere Portal, SameTime, IBM Connections and IBM Analytics Technologies.

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http://www.nypost.com/p/news/local/cuny_slay_threats_nZzeA3eQZCSORE3tZuKdBL?utm_medium=rss&utm_content=%20%20%20%20%20%20%20%20Local

[1] http://www.nbc11news.com/news/nationalnews/headlines/Police-Student-to-face-felony-for-Twitter-threat-190389291.html

[1] http://murrieta.patch.com/articles/student-arrested-for-alleged-online-threat-against-vista-murrieta-high-schoolteacher#comments_list

by sandraanncarter

Social Mail is here! #socbiz #ibmsocialbiz

Woo Hoo!

I am tingling as I use our new Notes 9 Social edition! Not because it is a next release of Notes, but because it is an amazing Social tool! It is Social Mail -- here today!

Some people think e-mail has always been social, and others say email and social are like oil and water.

I think it's a mix! And that's why I love it! My husband says I like my cake and eat it too! So with Social Mail I can do both -- have mail and social!

Social mail is the seamless integration of everything -- all your collaboration tools -- where and when you want them. Often, that's alongside your inbox.

And I mean everything. All the new & cool social stuff like Profiles, communities, file sharing, real time audio and video communications, presence and more, all right there. And I mean your desktop applications; your public social networks; your Tweets; and your other business applications. All together. No switching, stopping, or waiting.

But social mail is is also about the integration of messaging into those other applications-- shouldn't my desire to communicate be freed from the boundaries of a traditional email client application? Social mail is about having access any time & anywhere -- on my PC, my phone, my tablet, on my desktop, and even in the cloud.

Social mail lets me focus on my idea or the business problem I need to solve. Ultimately, a social mail experience is about empowering people to collaborate seamlessly and in context, so you forget about managing email and just get work done.

by sandraanncarter

Social Business Coffee Break On Adoption from #SXSW! #socbiz #ibmsocialbiz

Happy Monday in the Great Austin Texas!

Today we are on step #7 of the Top 10 Best practices for Social Business Adoption!

As a reminder, here are my top 10!

So here's the best practice on Motivation!!

Adoption Best Practice #7! Motivation!

by sandraanncarter

Social Business Tip of the Day: Sentiment Matters! #socialbiz #ibmsocialbiz #ibmconnect

What is Sentiment? Per the Free Online Dictionary, Sentiment is the measurement of thought, view, or attitude, especially one based mainly on emotion instead of reason. So really, a view on whether someone is positive or negative about a company, brand, or idea that is in the blogosphere.

Sentiment is the way that people view what you are doing either positively or negatively. A Social Business needs to be able to analyze sentiment and filter by concepts, hot words and media sets to have a complete comparative analysis by comparing positive, negative, neutral, or ambivalent sentiment.

Sentiment Analysis helps a Social Business make evidence-based messaging decisions with analysis into consumer and stakeholder sentiment. It adds value in assessing precision trends and changes in perception of your corporate reputation and reaction to campaigns.

In addition, it can help you identify and target new channels to drive greater advocacy of your products and services with key influencers based on an analysis of sentiment For example, the effectiveness of your campaigns’ messages and their impact on consumers’ purchasing decisions as well as the resonance and believability of their promise is valuable information.

by sandraanncarter

IBM @ #SXSW!! Join us! #socbiz #ibmsocialbiz #ibmconnect

South by Southwest (SXSW) in Austin, TX, starts on Friday, March 8! If you’re not familiar with this event, or if you want to test your trivia knowledge, then check out this interesting infographic from Rocksauce Studios, which Guy Kawasaki shared earlier this week.

There are so many exciting sessions and speakers that it’s hard to choose which to attend. Even if you’re not attending SXSW, you can follow along on Twitter by searching #sxsw. You’ll be able to join the conversation and share what you see with your followers.

One session that looks incredible is Tina Roth Eisenberg’s keynote on March 10. She’ll be talking about social’s impact on design.

As the mother of a tween daughter, two other sessions have caught me eye:

Digital Drama: Growing Up in the Age of Facebook With Bill Keller, Danah Boyd, Emily Bazelon and Jason Rzekpa.

Is Women’s Media Too Girly? With Anna Holmes, Deborah Schoeneman, Margaret Johnson, Rebecca Fernandez

IBM will be involved in several SXSW speaking sessions:

I Know Where You're Going: Location as Biometric With Jeff Jonas, IBM Fellow & Chief Scientist, and Jennifer Lynch from Electronic Frontier Foundation

The Large Enterprise of Social Media - Meet Up Hosted by Noah Kuttler, Market Segment Manager, IBM Enterprise Content Management

Mentor Session With Rawn Shah, Social Business Strategist, IBM

Engaging Government for Fun, Profit & Mean ing With Gadi Ben-Yehuda, Innovation & Social Media Director – IBM Center for the Business of Government, Amanda Eamich from USDA, Mary Krakowiak from National Archives & Records Administration, and Tammi Marcoullier from US General Services Administration

Making Accessible Transportation Modern & Cool

With Bill Curtis Davidson, Accessible Transportation Solutions & Business Development Lead, IBM , James Pol from US DOT, Kamiar Kordari from TRX Systems, and Mohammed Yousuf from DOT.

I will be participating on a panel that is not on the SXSW schedule but will be fun and informative:

Just Add Followers – The Key Ingredient to Telling Your Brand Story and Getting Results

- Panel Discussion with Shoutlet, Bare Escentuals & IBM, Moderated by TechCrunch

Gone are the days when brands used a brochure or static website to tell their story. Today, social media provides a platform where brands can communicate their story through the way they engage and interact with followers. And often, those interactions shape the brand in new ways, too. Join TechCrunch, IBM, Bare Escentuals and Shoutlet as we take a look at social storytelling and provide practical tips and tools for the job. You’ll hear a robust discussion on how to effectively manage online communities, listen to fans and impact buyer behaviors and preferences. More details here.

When: Saturday, March 9 from 2:00 - 4:30 pm

Where: Lambert's Downtown BBQ

IBM is planning an extensive presence at SXSW. Please stop by and say hello!

Mix at 6 Happy Hour

Date: Saturday, March 9, 6-8pm

Location: Haven Bar

5th Annual SXSW Interactive Accelerator

Date: Monday, March 11 and Tuesday, March 12

Location: Hilton Austin

What: New technologies and start ups presented at SXSW. IBM is sponsoring Social Technologies track

SXSW Trade Show

Date: Sunday, March 10 through Wednesday, March 13

Location: Austin Convention Center, Exhibit Halls 3 & 4

What: IBM booth will showcase solutions for Social Business, the Mobile Enterprise, Digital Marketing & Analytics, and Global Entrepreneurs

Last but not least, the famous Grumpy Cat from Twitter and Facebook will be doing meet & greets and “signing” autographs. That’s just the type of event that you expect at SXSW!

See you in Austin! Sandy

by sandraanncarter

Sandy’s #SXSW Social Dining Picks - #socbiz #ibmsocialbiz

Sandy’s SXSW Social Dining Picks.

As many of you know, I am in the business of Social Business. There is nothing more social than face to face and breaking bread with a friend, a colleague, a customer or someone new.

While at SXSW, I know many of you will be getting social on a daily basis. With Austin exploding as a foodie town in its own right, there more places to choose from that any one person could fathom. People have dedicated books and blogs, tweets, time, tours and television shows to share the culinary experience that is Austin.

Here are my picks for places you might want to check out during SXSW.

BBQ. It should be considered the state food of Texas.

La Barbecue – South First BBQ trailer. They have free beer and live music. Try the pork ribs and sausage. They are some of the best in the city. @la_Barbecue
Live Oak Barbecue & Beer – This one year old, great east side location, is a hidden gem. They smoke all their meats, even the sausage. You will find yourself wanting to return the next day. @liveoakbbq
Rudy’s – Get some gasoline and BBQ in one visit. Serves up no-nonsense good oak smoked BBQ on butcher paper with their own “Sause.” Try the ribs! Great place for the whole family. @rudysbbq

Breakfast tacos. It’s breakfast! It’s a taco! What more could you want? An Austin tradition.

Juan in a Million – The owner, Juan, greets you with a handshake as if you are a regular (even on your first visit). The Don Juan El Taco Grande for $3.80 comes with three tortillas and is enough to feed two people. @DonJuanTaco
La Mexicana Bakery Panaderia – They have breakfast tacos starting at $1.30. Try the cactus and egg or the chorizo with egg and potato. They are open 24 hours and have a Mexican bakery case sure to tempt most sweets lover. @PanDulceee
mi Madre’s Restaurant – Serving up some of best breakfast tacos in Austin with healthy portions and prices that won’t break the bank. Eat them there or take them to go. Salsa is pretty spicy, so go easy until you know how hot is too hot for you. @mimadres

Burgers. We all love them. You can find them everywhere, but no two burgers are created equal.

Counter Café – One of the last of the great American diners. They do local and organic from scratch cooking. The Counter Burger was ranked #2 on the Texas Monthly’s 50 Greatest Hamburgers in Texas. The beef is perfectly seasoned and the burger is perfection. P.S., try their scratch made biscuits and gravy for breakfast. #CounterCafe
Mighty Fine Burgers, Fries & Shakes – They source their meat from certified small ranchers and grind it fresh daily at the restaurant. It's a no nonsense burger. Wash it down with one of their hand dipped shakes or a hand-squeezed strawberry lemonade. @mightyfinetx
Wholly Cow Burgers – This little gem has wholesome, all natural, grass fed beef and makes their burger to order with a whole list of toppings to choose from. They do as much organic as possible and cook up a heavenly burger that is well seasoned. Try it with the sweet potato fries. @WhollyCowATX

Food trailers. You cannot truly experience Austin, without eating from a trailer. There are guides, books, festivals, Meetups and food tours dedicated to this culinary revolution. While I cannot do it justice, I have mentioned some in my other category picks. Below are a few notable trailers worth mentioning.

Also, be sure also to check out SouthBites, on the corner of Driskill and Rainey Street. This is a collection of food trailers selected by Paul Qui, winner of Top Chef Season 9. Be sure to follow #SouthBites to keep up to date with their lineup. Also, follow #SXSWtrailer for any changes on trailer hours, locations and events.

Hey… You Gonna Eat or What? – These are not your mama’s sandwiches. Try the Shiner Bock beer-battered Monte Cristo and prepare for angels singing. It is well worth the calories. You really cannot go wrong with anything on their menu. @UGonnaEatOrWhat
Kebabalicious – Fresh Turkish-style wraps made from scratch. Vegetarians and Meat eaters can coexist in harmony, as there are choices for all. The spicy items will pack a kick. Try the Meat/Lamb Kebab and be careful not to drip the sauce all over you. It is a messy and delicious dining adventure. @kebabalicious
Three Little Pigs – Located outside of East End Wines, you can have your pork and wine too. Pick up a bottle, walk outside and you have BYOB. Try the Pork Belly Sliders, Bacon Wrapped Craklin’ Meatloaf and the Brussels Sprouts. @3LittlPigs

Happy Hour. Being a university town, for some, Happy Hour is the most important meal of the day. Cheap food and beverages on a budget are the way many afford both their dinner and socializing. Happy Hours are mentioned throughout this list. Below are a few more worth checking out.

Contigo – Enjoy happy hour inside or on their spacious dog-friendly patio, Monday-Friday from 5-7pm. They offer reduced price bar snacks, $1 off draft beer/wine by the glass and a $6 selection of cocktails. All charcuterie and condiments are made from scratch. Try the pigs in a blanket and the white bean dip. @contigoaustin
Salty Sow – They bill themselves has Swine + Wine + Beer, but you don’t have to be a pork lover to enjoy their fare. They have a $4 Happy Hour menu, 7 days a week, from 4:30-6:30pm. Try the Brussels sprouts and the deviled eggs. They are also known for their Truffle Duck Fat Fries. @saltysow
Ten Oak – This Bourbon house has more than just bourbon. With a full bar and some great food, they have Happy Hour 7 days a week from 4-7pm. You can choose from $5 for specialty cocktails and select menu options including Pulled Pork Sliders and Chicken Pizzetta. @TenOakAustin

Mexican food. Say Cheese… it’s Tex-Mex. Say Interior, it’s Mexican. No matter how you say it – we have it all.

Curra’s Grill –Avocado Margarita is a must try and if they are not too busy, ask for a sauce sampler so you can determine your favorite before ordering. More interior Mexican than Tex-Mex, they make their own corn tortillas. Try the red chili corn tortilla in your taco. Get some to-go. @CurrasGrill
El Alma – Great rooftop patio to watch the sunset. The Queso Fundido is delicious and half price during Happy Hour. Try the Duck Enmoladas or the Duck Relleno… you won’t be disappointed. @ElAlma_ATX
Maudie’s – Don’t wait for the cheese, get the Queso. Try it with some taco meat and pico de gallo (Diablo sol food). Wash it down with their regular house margarita for just $3.50 at Happy Hour (Monday 3pm-close, Tuesday – Friday 3-6:30pm). @MaudiesTXMex

Off the beaten path, but worth the trek. These places will require transportation, but are definitely worth the trip

Jack Allen’s Kitchen – Locally sourced fare. Best Pimento Cheese (oh yes they do) in Austin. $15.99 Sunday brunch buffet. Happy hour, 7 days a week, starting at 3pm, with half price appetizers and assorted drink specials. Try the Bacon Wrapped Texas Quail appetizer. @jackallens
The Oasis on Lake Travis – Definitely a big tourist draw but the perfect spot to watch the sunset with a margarita. They specialize in high volume, so order up some chips and salsa and wander next door to Soleil or another spot for your dinner. This way, you get the best of all worlds. @OasisLakeTravis
Trattoria Lisina – This is Damian Mandola’s perfectly executed, little piece of Tuscany in the Texas hill country. Their authentic Italian food is complemented by the Duchman Family Winery next door which offers wine tasting and tours next door. Reservations are helpful. Enjoy live outdoor music with plenty of places to sit, relax and enjoy a bottle or glass of wine. @TrattoriaLisina

Pizza. From thin crust, thick crust, cheese, pepperoni, all the toppings and the convenience of delivery, it is hard to get through a SXSW without indulging in a slice of Pizza.

Austin’s Pizza – With locations around Austin, gluten-free and thin crust options and delivery, they are sure to be a lifesaver for the hungry. Try the sausage pizza. @AustinsPizza
Roppolo’s – New York-style pizza and a downtown Austin staple, they’ve been selling pizza in their trucks for years. Now you can enjoy a slice in their newer store front on E 6^th or catch one of their food trucks about town. They sell it by the pizza or the slice. Try the Italian Mex or the Rosalie. @roppolos
VIA 313 – Detroit-style pizza made in auto parts pans and baked to perfection, VIA 313 brings a little bit of Motown fare to the Live Music Capital. Try the Cadillac Pizza and enjoy the cheesy caramelized edges on every slice. @Via313Pizza

Wine bars. The wine scene is alive and well in this town. With Austin being the home to well known Sommeliers, it is easy to find a wine bar with a creative affordable selection of solid wines.

Apothecary Café & Wine Bar – Their wine selection changes up, and is guaranteed to suit most any palate. Not into wine, they serve up a selection of Texas beers and have a full espresso bar. The menu is seasonal and inventive and includes a weekend Brunch menu. They have Happy Hour specials from 4-7pm every day and all day on Sundays & Mondays, including $10 off bottles. @apothecaryatx
House Wine – Cozy and uniquely Austin. It is an actual house turned wine bar with perfect outdoor seating. On Sunday’s, all their open bottles sell by the glass for ½ price until they are gone. Curl up in any spot with a glass, and it feels like home. @HouseWine
The Red Room Lounge – This speak easy ambiance is the perfect beginning or night cap to an evening in Austin. Texas’ Best Sommelier 2011, Bill Elsey, has artfully selected top notch yet affordable wines. Their list will satisfy the lover of the common to the obscure varietals. BYO Food is encouraged, as they only serve wine. @RedRoomATX

by sandraanncarter

Case Study: Create a great EVENT using Social! #ibmconnect #socbiz

I love to share case studies and here is one from our superstar IBM team in Europe! Mark Osborn's (@mark_osborn) leadership was the driver to a very successful joint Sales and Technical Education event .

He leveraged Social to drive all the core and key elements in the event:

Ideation: Creation of the agenda based on the team's suggestions. First requests for topics were collected in an Activity. Common themes were organised into tracks and relevant speakers identified. Everyone voted for speakers and topics
Continuous Improvement. The speakers could see the requirements from the team and posted draft agendas back to the Activity for comment, further honing their pitch.
Realtime Reaction. During the event agendas and updates were made available via an event wiki.
Immediate Usage. After the event speakers posted their presentations on Connections Files with the event tag, creating an event presentation feed. Several of our speakers, were virtual and presented via LotusLive & Sametime Web Meetings
Best Social tools used! Leveraged IBM Connections

The team in Europe created a 'Ideation Blog'. This is a blog set up for using the collective intelligence of an entire team to create ideas and build upon each others thoughts. They took the suggested with the highest number of votes to create the agenda - there was a very high number of topics that were very popular!

And this was the Feedback from the team on this years event 97% satisfaction This demonstrates that the social approach to planning the event was not only highly effective, but created a much stronger sense of ownership with the participants, encouraging them to feed-back.

by sandraanncarter

Social Business Coffee Break: Adoption Best Practice #6 - Evangelism! #socbiz

Happy Monday!

Today, we continue our 10 step Adoption best practice! Today we are going to focus on Adoption Step #6. Evangelism! The video below will go into details on how to do this to be effective in adoption throughout your organization and your clients.

[youtube=http://www.youtube.com/watch?v=ooEKghzFqtA&feature=youtu.be]

by sandraanncarter

#SXSW here we come! Sign up for ... #socbiz !

I LOVE Austin! As a former Austin resident, I relish the chance to visit any time and hope to make it my home again some day.

If you are new to visiting Austin, or are back again for South by Southwest (SXSW), you can never run out of places to see, eat, drink, shop and enjoy. Next week, I will have a blog focused on how to make the most of your SXSW visit providing you a list of some of the places that truly make Austin the crown jewel of Texas. It will mostly be focused on dining, but I will also include some not to miss shopping, outdoor favorites and places that help to "Keep Austin Weird."

A great place for unique Texas fare is Lambert's Downtown Barbecue. They serve up an original twist on BBQ in a vintage downtown Austin building with an uptown vibe.

Join me at Lambert's on Saturday, March 9, where I will be participating in a panel discussion called Just Add Followers -- The Key Ingredient to Telling Your Brand Story and Getting Results, along with Shoutlet and Bare Escentuals, moderated by TechCrunch. This should prove to be a very lively and interesting session! The details are below. It would be great if you could join us. Please come early as there is limited seating on a first come basis. http://www.eventbrite.com/event/5497186232#

Just Add Followers -- The Key Ingredient to Telling Your Brand Story and Getting Results

What:   Panel Discussion with Shoutlet, IBM and Bare Escentuals, moderated by TechCrunch
When:    Saturday, March 9 from 2:00 - 4:30 pm
Where:    Lambert's Downtown BBQ -- 401 W 2nd St, Austin, TX 78701

by sandraanncarter

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