Macy’s is dressing each customer with data and social!

I love this Macy's story of their use of Big Data and Social almost as much as I love shopping!!!!!

[youtube=http://www.youtube.com/watch?v=Vb1UJOxB1mY]

And read this case study! The highlights are:

  • Macy’s wanted its online store to offer a more personalized shopping experience so they established a more engaging and data driven website.
  • With IBM Big Data & Analytics, customer preferences can be combined with recent purchase histories to create personalized recommendations and promotions.
  • The result, called "My Macy’s," is a sweeping initiative designed to embed a customer-centric philosophy into every aspect of the company’s operations.

http://www.ibm.com/smarterplanet/us/en/madewithibm/stories/#!story/20


Germany and Social Business! An Infographic

Do you remember when we did the 5 Social Business Surprises?  One of those was Germany's leadership of the world in Social Business especially inside of companies.

Now, 2 years later, we see that the social business landscape in Germany is growing in leaps and bounds. According to forecasts by the Experton Group, social business investments for communication and collaboration in Germany are set to grow by more than 50 percent per year from 2013 to 2016.

The number of social business solutions available on the market is growing at the same rapid pace. To help customers make decisions within this environment, the Experton Group identified and assessed around 100 social business offerings. The Social Business Vendor Benchmark 2014 is the first extensive comparative study of its kind in Germany.

IBM_Social_Business_Experton_Benchmark_Infographic_English

 

 


Social in the Pharmacy Industry - changing the world with Alden Zecha, Sproxil

A must watch!

[youtube=http://www.youtube.com/watch?v=i3_-lTFrIXk&feature=youtu.be]


IBM is #1 for the 5th year in Enterprise Social Software! A COOL Infographic

YEA!  Today, IDC announced that for the fifth consecutive year, IDC ranked IBM the #1 company in worldwide market share for enterprise social software. According to IDC's analysis of 2013 revenue, the worldwide market for enterprise social software applications grew from $968 million in 2012 to $1,242 million in 2013. 1

Today more organizations aspire to become a Social Business. Leading organizations – including 75 percent of the Fortune 100 – are transforming how they connect, collaborate and get work done using IBM enterprise social software.

You guys all know I love basketball so I love our infographic looking at the progression.

THANK YOU to all of our CLIENTS who made this happen!

 

WINNER Infographic_social_software_2010-2014_FINAL


USC's Pete Cardon - an advocate for Social in Education!

[youtube=http://www.youtube.com/watch?v=XE0q1Gxjk0w&feature=youtu.be]


Social can help you find the Right Expert! (Don't use a day a week!)

Did you know that up to 1 day/week is lost just looking for information to help you do your job.*  * “Evolution of the networked enterprise”, McKinsey & Co, March 2013, p 46

Social can help you in finding that right expert! See this high ROI use case!

[youtube=http://www.youtube.com/watch?v=VOteaUtsQ3A&feature=youtu.be]

 

 


Digital Tip of the Week - Customize the URL of your LinkedIn public profile

A customized URL will make your profile look more professional and easier to share with your contacts. The default LinkedIn URL for personal profiles has a lot of number at the end. You can use your own name and surname (if they have not already been taken) and make it look nicer. To do so, go to the editing options of your profile and click on Customize your public profile URL down on the right-hand side.


Ted Rubin at Brand Innovators Austin on Social Business!

Check out the amazing Ted!

[youtube=http://www.youtube.com/watch?v=eJEEGglR2Lg]


Social is Global! International Trends Dynamic Duo Vblog and Inforgraphic

Happy Monday!

I love the fact that Social is Global!   This drives international differences.

[youtube=http://www.youtube.com/watch?v=uca1PY2dNJI&feature=youtu.be]

 

global social