Content creators for Digital Assets -- More Creative in the "green"

I was fascinated by an article I just read about the impacts of colors on your mood. In particular, the article had strong insight into the color green on your creativity. Lately, several companies have been asking me how to inspire their team's creativity especially for digital content.

As companies become more social, organizations are increasingly looking for digital content and media skills. In the digital age, content is becoming king and so digital content creators are the new kingmakers! With $135bn being spent on digital content, CMO’s see custom content as the future of marketing.

So is this one idea, to sit these new kingmakers in green rooms? Is this why actors room up in a "green room?"


Austin SmartCamp - Start Up Winners Announced - BeehiveID & eyeQ

Two winners for SmartCamp Austin 2014 were selected yesterday: a nearly unanimous popular vote from the public audience for BeehiveID and a clear Mentors choice for eyeQ Insights.

Event Highlights:

  • Ground breaking new relationship through partnering with TechRanch.
  • Standing room only with 120+ attendees
  • Two winners selected: a nearly unanimous popular vote from the public audience for BeehiveID and a clear Mentors choice for eyeQ Insights.

The EcoD Designcamp Team joined for the grand finale !!!

BeeHiveID

eyeq


Buildings become smarter with Big Data, Analytics, and Cloud!

Happy Monday and welcome to our Coffee Break!

Today, we are going to see how buildings become smarter with big data, analytics, and cloud.  These "smarts" are important to help companies to optimize their office space.

[youtube=http://www.youtube.com/watch?v=ImykW8nBNkg&feature=youtu.be]

 

 


Macy’s is dressing each customer with data and social!

I love this Macy's story of their use of Big Data and Social almost as much as I love shopping!!!!!

[youtube=http://www.youtube.com/watch?v=Vb1UJOxB1mY]

And read this case study! The highlights are:

  • Macy’s wanted its online store to offer a more personalized shopping experience so they established a more engaging and data driven website.
  • With IBM Big Data & Analytics, customer preferences can be combined with recent purchase histories to create personalized recommendations and promotions.
  • The result, called "My Macy’s," is a sweeping initiative designed to embed a customer-centric philosophy into every aspect of the company’s operations.

http://www.ibm.com/smarterplanet/us/en/madewithibm/stories/#!story/20


Germany and Social Business! An Infographic

Do you remember when we did the 5 Social Business Surprises?  One of those was Germany's leadership of the world in Social Business especially inside of companies.

Now, 2 years later, we see that the social business landscape in Germany is growing in leaps and bounds. According to forecasts by the Experton Group, social business investments for communication and collaboration in Germany are set to grow by more than 50 percent per year from 2013 to 2016.

The number of social business solutions available on the market is growing at the same rapid pace. To help customers make decisions within this environment, the Experton Group identified and assessed around 100 social business offerings. The Social Business Vendor Benchmark 2014 is the first extensive comparative study of its kind in Germany.

IBM_Social_Business_Experton_Benchmark_Infographic_English

 

 


Social in the Pharmacy Industry - changing the world with Alden Zecha, Sproxil

A must watch!

[youtube=http://www.youtube.com/watch?v=i3_-lTFrIXk&feature=youtu.be]


Bluemix Day in Bangalore Today! A Video on the next set!

India is on fire for Bluemix!   Please join us!

[youtube=http://youtu.be/gBTDDbIFexE]

 

Bangalore bluemix


IBM is #1 for the 5th year in Enterprise Social Software! A COOL Infographic

YEA!  Today, IDC announced that for the fifth consecutive year, IDC ranked IBM the #1 company in worldwide market share for enterprise social software. According to IDC's analysis of 2013 revenue, the worldwide market for enterprise social software applications grew from $968 million in 2012 to $1,242 million in 2013. 1

Today more organizations aspire to become a Social Business. Leading organizations – including 75 percent of the Fortune 100 – are transforming how they connect, collaborate and get work done using IBM enterprise social software.

You guys all know I love basketball so I love our infographic looking at the progression.

THANK YOU to all of our CLIENTS who made this happen!

 

WINNER Infographic_social_software_2010-2014_FINAL