Sandy Carter is a globally recognized expert in artificial intelligence who has led AI initiatives since 2013. As CEO of Equs, she is building privacy-first identity and trust infrastructure for the agentic era, so that every AI agent acting on behalf of a person or business has a verifiable identity, explicit boundaries and an accountable record.
Before Equs, Sandy held executive roles at IBM and Amazon Web Services, where she grew the businesses she led to more than $5 billion, and served as COO of Unstoppable Domains. She has served on the board of Altair, now part of Siemens, and on the World Economic Forum’s AI committee.
Sandy writes a weekly column on AI and leadership for Forbes and hosts The AI Marketing Companion podcast. She is the author of six books, most recently the bestseller AI First, Human Always (Wiley). Her recognition includes Adweek’s AI Power 100, Microsoft MSN’s Top 10 AI Entrepreneurs and CNN’s Ten Most Powerful Women in Tech.
A sought-after keynote speaker at SXSW, CES, Davos and the United Nations, Sandy has addressed audiences of up to 50,000 in more than 91 countries. She founded Unstoppable Women of AI, which has helped thousands of women step into leadership in emerging technology. She holds a computer science degree from Duke and an MBA from Harvard.